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May 09, 2024
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ART 453 - Identity and Brand Design II
Lecture Hours: 3
Lab Hours: 3
Credit Hours: 3
Terms Offered: Fall
In this course, we will be working much closer with brand identities with an emphasis on design entrepreneurship through the concept development of products/services that would positively affect the user’s life. To do this effectively, the focus will be on both team and individual projects through brand/market research, brand/touch point/brand bible development, and the presentation. Prerequisite: ART 353 .
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