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Apr 25, 2024
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HCAD 681 - Healthcare Marketing
Lecture Hours: 3
Lab Hours: 0
Credit Hours: 3
Discusses and applies the concepts of healthcare planning and marketing to healthcare delivery, assessment of community needs, and resource planning in both ambulatory and clinical settings. Includes health services planning and trends, demand for and use of health services, research methods, and sources of marketing and planning data.
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