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Dec 26, 2024
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2024-2025 Catalog
Marketing, Analytics, BBA (MKTG-MKAN)
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General Education Requirements
Please see the General Education section of this catalog.
Business Foundations
International Courses
Choose one:
Total: 24-30 Credit Hours
Marketing Core
Choose 3 hours from the following:
Internship
Choose one of the following:
Analytics Track (MKAN)
- CS 115 - Introduction to Programming Using Scripting Credit Hours: 3
- CS 116 - Scripting for Analytics Credit Hours: 3
- IS 432 - Analytics 3: Data Mining Credit Hours: 3
- IS 442 - Analytics 4: Business Analytics Projects Credit Hours: 3
- MKTG 300-499 Credit Hours: 3
- Choose 6 hours from any business or SITC course (ACCT, BLAW, BUSA, CS, DET, ECON, ENTR, FIN, IS, IT, ITC, MGMT, MKTG)
Electives
Minimum - 5-11 Credit Hours
Other Graduation Requirements
Minimum grade in each business course: C
Minimum GPA for graduation: 2.50
Minimum advanced hours: 33
Minimum total hours: 128
Courses numbered 0** do not count in minimum hours required for degree.
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