Marketing, Digital Marketing, BBA (MKTG-MKDG)

Business Courses

• ACCT 210 - Financial Accounting Credit Hours: 3
• BLAW 363 - Introduction to Business Law and Ethics Credit Hours: 3
• BUSA 120 - Introduction to Business Credit Hours: 2
• ENTR 120 - Foundations of Entrepreneurship Credit Hours: 1

•  

• ECON 260 - Principles of Macroeconomics Credit Hours: 3 *

• or

• ECON 261 - Principles of Microeconomics Credit Hours: 3 *

•  

• FIN 310 - Financial Management Credit Hours: 3
• IS 222 - Analytics 1: Statistics Credit Hours: 3
• IT 263 - Analytics 2: Data Management and Visualization Credit Hours: 3
• MGMT 330 - Management and Organizational Behavior Credit Hours: 3
• MKTG 320 - Principles of Marketing Credit Hours: 3

International Courses

Choose 3 hours:

• BUSA 311 - Global Business Foundations Credit Hours: 1.5 *
• BUSA 312 - Global Business in Action Credit Hours: 1.5 *
• BUSA 319 - International Business Credit Hours: 3 *
• BUSA 423 - Social Enterprise Consulting Credit Hours: 3 *
• ENTR 419 - Global Entrepreneur Credit Hours: 3 *
• MKTG 319 - International Marketing Credit Hours: 3

Math Courses

Choose one:

• MATH 130 - Finite Math for Applications Credit Hours: 3 *
• MATH 131 - Calculus for Application Credit Hours: 3 *
• MATH 185 - Calculus I Credit Hours: 3 *
• MATH 186 - Calculus II Credit Hours: 3

• 
  *Hours may also fulfill general education requirements and are not included in total major hours.

Total: 24-30 Credit Hours

Choose 3 hours from the following:

• ACCT 211 - Managerial Accounting Credit Hours: 3
• ACCT 302 - Cost Accounting I Credit Hours: 3
• Any ECON course numbered 260-269 that has not already been taken Credit Hours: 3
• MGMT 331 - Operations Management Credit Hours: 3

Internship

Choose one of the following:

• ACCT 499 - Accounting Internship Credit Hours: 3
• FIN 499 - Finance Internship Credit Hours: 3
• IS 499 - Information Systems Internship Credit Hours: 3
• MGMT 499 - Management Internship Credit Hours: 3
• MKTG 499 - Marketing Internship Credit Hours: 3

Total: 18 Credit Hours